Conor Neill Recommended for you. Through this initiative, the Company reduced consumption by Even while it opened new distribution centers and through the optimization of distribution routes, the Company managed to reduce its indirect emissions by XX, by outsourcing a vehicle fleet whose operations increased nonetheless. For the retail sector, Red Friday is one of the most important dates on the calendar. Strategy and Investment. Unsubscribe from Tok Decor? With support from its associates and in partnership with B2W Digital, more than toys were donated to the Sonhar Acordado Daydreaming NGO, which, in turn, saw the dreams of hundreds of children come true. On world water day, the Company held a large internal campaign to raise the awareness of its associates.
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Annual and Sustainability Report
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Easter is an important time for retailers and, therefore, it is celebrated in a special way during April. Were sent emails with tips on effective water consumption and combating waste. The concepts were put into practice through the dissemination and implementation of new guidelines for the opening and closing of stores, operating times for air conditioning systems and escalators, and the operation of retail outlets.
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Senior executives of the Company, including professionals linked directly to the Rio de Janeiro distribution center were deeply engaged in the project.
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Advertising/ Loja Empório do MDF. Annual and Sustainability Report - Lojas Americanas. of financial results, while adhering to environmental protection policies and overall respect for society. Anil, Acari, Caxias, Bangu, Tijuca, Nova Iguaçu and Parque de Madureira.
on all floors; signage made from reforested MDF boards; use of more common.
With the aim of becoming increasingly sustainable, Lojas Americanas continued its work from planning that began inwhen the Company opened its first "green" store in Rio de Janeiro.
During the month of October, the Company used point-of-sale monitors and promotional flyers to highlight this awareness campaign, which reached millions of people throughout Brazil and impacted thousands of Brazilian families. Paula Leticia Top Recommended for you. Driven by concerns over a prolonged drought, as well as the water and energy crises that Brazil faced inLojas Americanas launched the Conscious Consumption campaign to promote consumer awareness about the responsible use of water and electricity.
The awards won by Lojas Americanas the full list appears in the "Profile" chapter of this document demonstrate the Company's commitment to instilling a culture of sustainability.
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|A significant component of the program is that it offers classes in values and virtues, which also contributes to the development of behavioral skills. Jackeline Tomaziviews. Were sent emails with tips on effective water consumption and combating waste.
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The promotional flyers were a great tool for addressing social responsibility issues and they helped to highlight the campaign, which impacted all social classes and age groups. Sustainable development is based on the principle that humankind should use natural resources in tandem with the ability to renew these resources, to avoid their depletion or degradation.
G, G]. Lojas Americanas sells up to 60, items neighborhood of Pavuna in Madureira. Park, and the. signage made from reforested MDF boards.
Driven by concerns over a prolonged drought, as well as the water and energy crises that Brazil faced inLojas Americanas launched the Conscious Consumption campaign to promote consumer awareness about the responsible use of water and electricity. Home Learn more. Animated versions of the comic strip offered playful and entertaining environmental education messages for fans of Americanas.
And Red Friday was a time to improve customer service processes.
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|Add to. Cancel Unsubscribe. On June 5, World Environment Day, the Company featured educational, environmental protection messages to raise awareness and stimulate positive, responsible attitudes among its associates and customers.
In its stores, administrative units and distribution centers, the Company promoted the selective collection of materials such as metal, plastic, paper, cardboard, glass and batteries through campaigns that encourage partners and customers to dispose of waste properly. Infrom our distribution centers alone, almost tons of cardboard, plastic, wood and metal were recycledo.
Driven by concerns over a prolonged drought, as well as the water and energy crises that Brazil faced inLojas Americanas launched the Conscious Consumption campaign to promote consumer awareness about the responsible use of water and electricity.